What happens if three companies come together in one of the most important mergers in the technology sector? Is founded Wetech’s, a Benefit Company that looks to a sustainable technological future. The group had very clear ideas about what they wanted to do, and the plan to achieve the goal. For them, however, the problem was to find a unique brand identity, able to combine the virtuous characteristics of the three past realities in a new and contemporary image.
Know how to answer the question “Who am I?” , or rather in this case ''Who are we? " can be complex when you are very focused on finding the answer to the question ''What can we do? " What you do does not determine who you are, very often it's the opposite. Aperto intervened to answer these questions, knowing the people behind the companies, their ideals and the relationship between the three.
In this way, we discover the identity of WeTech's colorful, smart, in constant movement. Strong colors that represent the reliability of the brand, a clear and organized structure that represents their level of design on all lines of business and an intrinsic fluidity in every visual aspect that brings back the ability to navigate even outside the basic services, to a skill of inventiveness and lateral thinking typical of the innovators we see in films.
From this collaboration, WeTech's discovers itself organized and eclectic, capable of achieving its objectives with a dose of creativity and thought at the base of the innovation that distinguishes its projects.